Task 1. Read and learn the words related to the definition and concept of advertising strategies. Think of your examples with words. Use printed and electronic dictionaries.

Words and Definitions:

• customer 1) покупатель 2) клиент 3) заказчик.
  
  Which needs knowledge of advertising strategies? The customer does. Customers' needs are always an important factor in business.


• influence 1) влияние 2) воздействие.
  
  Advertising strategies make an influence on customers. This influence is significant.


• potential customer потенциальный покупатель.
  
  What can be a potential customer? Anyone can, if he has enough money and desire. I myself can also be a potential customer.


• purchase 1) покупка 2) приобретать.
  
  You can probably purchase this product. You can also purchase add-ons for this product.


• target 1) цель.
  
  The word target is very important in advertising. Why is it so important? This is because the word target refers to a specific audience.


• target audience целевая аудитория.
  
  The specific audience is called the target audience. What are the factors defining the target audience? They are social strata, occupation, level of education, age, gender.

Note: The task requires thinking of examples, which cannot be provided in this format. The text above provides the words and their definitions as presented in the image.